Raven Industries Enhances Steering and Slingshot® Product Lines

Sioux Falls, SD, February 6, 2013 – Raven Industries (Nasdaq:RAVN) has announced enhancements to their SmarTrax™ and Slingshot® product lines. “Raven is committed to driving innovation in precision agriculture in order to help our industry solve the problem of finding ways to feed a rapidly growing world population.  These new enhancements are really based on customer feedback, and we are excited about how these new innovations will help our customers in the global marketplace we serve,” said Matt Burkhart, vice president and general manager for Raven Industries Applied Technology Division.

SmarTrax MD

SmarTrax MD is a new simple-to-install mechanical drive steering system that allows growers throughout Raven’s global markets to seamlessly transfer the ability to steer automatically across their fleet of vehicles, including multiple tractors, combines, windrowers and more. Customers will also benefit from the added torque for faster operating speeds, increase accuracy, and reduced noise.  SmarTrax MD is ISOBUS compatible providing even more convenience for customers with a compatible virtual terminal already in the cab.

Slingshot Enhancements

Slingshot Online 2.0 will offer a more streamlined user experience through several enhancements to help simplify the way customers manage and share their data.   These include various improvements to the Slingshot Portal, the API platform, and RTK streaming solutions; plus a Wi-Fi enabled version of the Slingshot Field Hub, which will be compatible with major cell carriers throughout global markets.  The Wi-Fi Field Hub will create a hot spot, allowing up to five devices to connect at one time, and are a great fit for customers needing to utilize wireless internet on their laptop or mobile device in the field.

These product enhancements will be available this spring and summer of 2013. For additional information, please contact your local Raven or Slingshot dealer for more information.

About Raven Industries

Applied Technology Division: Since 1978, Raven has helped define the concept of precision agriculture, and continues today to bring groundbreaking new ideas and precision ag products to growers around the world that improve agricultural efficiency, productivity and stewardship of the land.  Raven has earned an international reputation for agricultural innovation, product reliability and unmatched service and support.  In partnership with a network of Raven dealers and distributors, they are helping growers of all sizes and all types work smarter, reduce input costs and increase yields and profitability.

About Raven Industries, Inc: Since 1956, Raven Industries has designed and manufactured high quality, high-value technical products.  Raven is publicly traded on NASDAQ (RAVN) and has earned an international reputation for innovation, product quality, high performance, and unmatched service.  Raven’s purpose is to solve great challenges in areas of safety, feeding the world, energy independence, and resource preservation.  To realize this purpose, we utilize our strengths in engineering, manufacturing, and technological innovation to serve the precision agriculture, high performance specialty films, aerospace, and electronic manufacturing services markets.  Visit www.RavenInd.com for more information.

Forward-Looking Statements: This news release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, including statements regarding the expectations, beliefs, intentions or strategies regarding the future.  Without limiting the foregoing, the words “anticipates,” “believes,” “expects,” “intends,” “may,” “plans,” and similar expressions are intended to identify forward-looking statements.  The company intends that all forward-looking statements be subject to the safe harbor provisions of the Private Securities Litigation Reform Act.  Although management believes that the expectations reflected in forward-looking statements are based on reasonable assumptions, there is no assurance these assumptions are correct or that these expectations will be achieved.  Assumptions involve important risks and uncertainties that could significantly affect results in the future.  These risks and uncertainties include, but are not limited to, those relating to the inability to achieve objectives established for research and development activities, or changes in competition, raw material availability, technology or relationships with the company’s largest customers—any of which could adversely affect any of the company’s product lines—as well as other risks described in Raven’s 10-K under Item 1A.This list is not exhaustive, and the company does not have an obligation to revise any forward-looking statements to reflect events or circumstances after the date these statements are made.

Contact Information:

Jessica DeJong
Marketing Communications Coordinator
Raven Industries
605.357.0449